Amore in un Post-It: help spread the love

"Have you ever stopped to really think about the word love?
Sometimes thinking deeply about a word can make it seem strange.
For centuries, love has been the main event of every life and has been explained in so many different ways.
It has been proven in so many different ways.
For some, love is accepting the limits of the other, sharing a moment together,
And to find in the other the person we were, who we are and who we can become.
It doesn't take much to show affection, just a simple second of courage can change a stranger's day.
It takes a little, a little spontaneity.
We all deserve the best this world can offer, but sometimes we only accept the love we think we deserve.
Just a touch a gesture a word you will see that it is the one that will make the difference."

A project for the Italian Academy: finding a means to spread a message.
We asked various people what the word "Love" means to them and the post-its showed it.

Amore in un Post-It: Help Spread the Love

CoDirector: Francesca Gasparri
Videographer: Ricardo Dominguez

Watch the Video below.